{"id":34329,"date":"2019-12-12T19:36:00","date_gmt":"2019-12-12T19:36:00","guid":{"rendered":"https:\/\/www.um.edu.mo\/news-and-press-releases\/press-release\/2019\/12\/49690-pt_pt\/"},"modified":"2019-12-12T19:36:00","modified_gmt":"2019-12-12T19:36:00","slug":"49690","status":"publish","type":"post","link":"https:\/\/www.um.edu.mo\/pt-pt\/news-and-press-releases\/press-release\/detail\/49690\/","title":{"rendered":"UM e Universidade de Sun Yat-Sen co-organizam curso de forma\u00e7\u00e3o para executivos de empresas da AGB"},"content":{"rendered":"\n                        \n                        <p>The University of Macau\u2019s (UM)\nCentre for Continuing Education and Faculty of Business Administration recently\nco-organised a training course with Sun Yat-sen University for company\nexecutives from the Guangdong-Hong Kong-Macao Greater Bay Area. The event\nattracted a total of 50 entrepreneurs, including CEOs and board chairmen of different\ncompanies listed on Hong Kong and Guangzhou\u2019s stock exchanges. The course aimed\nto help participants understand the characteristics of the GBA and to create a\nnetwork to align the focuses of the different companies with China\u2019s national\nstrategy, in order to promote the development of the GBA.<\/p><p>The course included three lectures on\ndifferent topics, namely \u2018differentiation strategy for marketing and brand\nmanagement for high-end service industry in Macao\u2019, \u2018management of family\nbusinesses\u2019, and \u2018the diversification of Macao\u2019s economy and the establishment of\na platform for Sino-Portuguese collaboration\u2019. Participants exchanged ideas with\none another and learned more about Macao\u2019s recent developments.<\/p><p>\n\n\n\n\n\n\n\n<\/p><p>During the course, the organisers\nalso arranged for the students to visit two companies in Macao, namely MGM\nMacau and Nam Kwong (Group) Company Limited.<\/p><p><\/p><p>Source:&nbsp;Centre for Continuing Education<\/p><p><\/p><p><\/p><p><\/p><p><\/p><p><\/p><p><\/p><div><p>Media Contact Information:<br style=\"line-height: 22px\" \/>Communications Office, University of Macau<\/p><p>Albee Lei &nbsp;Tel\uff1a(853) 88228004<br style=\"line-height: 22px\" \/>Kelvin U &nbsp;Tel\uff1a(853) 88224322<br style=\"line-height: 22px\" \/>Email\uff1aprs.media@um.edu.mo<br style=\"line-height: 22px\" \/>UM Website\uff1awww.um.edu.mo<\/p><\/div><p><\/p>\n                        \n                        ","protected":false},"excerpt":{"rendered":"<p>The University of Macau\u2019s (UM) Centre for Continuing Education and Faculty of Business Administration recently co-organised a training course with Sun Yat-sen University for company executives from the Guangdong-Hong Kong-Macao&#8230;<\/p>\n","protected":false},"author":1,"featured_media":34330,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[60],"tags":[],"class_list":["post-34329","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UM e Universidade de Sun Yat-Sen co-organizam curso de forma\u00e7\u00e3o para executivos de empresas da AGB | Universidade de Macau<\/title>\n<meta name=\"description\" content=\"Universidade de Macau: Uma universidade abrangente p\u00fablica de n\u00edvel internacional fundada em 1981\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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