Welcome to the
7th World Business Ethics Forum

Theme: Business Ethics, Leadership and the New Economy

December 02-04, 2018

Venue: Banyan Tree Macau, Macau & 

Hang Seng University of Hong Kong, Hong Kong

The World Business Ethics Forum (WBEF) was co-founded by the University of Macau (UM) and the Hong Kong

Baptist University (HKBU) in 2006 and runs every two years on a rotational basis. WBEF provides an open platform

for academics and practitioners from around the world to share and discuss ideas and issues related to new thinking and

research findings in the broad area of business ethics.

The 7th WBEF will be held from 2 December to 4 December 2018 at the Banyan Tree Macau (Day 1 and Day 2) and

Hang Seng Management College (Day 3). Registration and welcome reception will be held on Day 1, regular sessions

will be held on Day 2 and PhD symposium, poster and additional regular sessions will be held on Day 3.

The theme for the 2018 forum is “Business Ethics, Leadership and the New Economy”. We invite the submission of

research papers that advance our understanding of this broad theme for presentation at this Forum. Theoretical, empirical,

and clinical approaches are all welcome. Suggested topics include, but are not limited to the following:

1. Ethical decision making in a business and its impact on firm performance

2. Business ethics, corporate social responsibility, and sustainability

3. Influence of business ethics on corporate and consumers’ behavior 

4. Business ethics, organizational structure, and corporate governance

5. Ethical leadership and executive compensation

6. Education of business ethics in schools and companies

7. Regulation, rule of law, and business ethics

8. Compliance of business ethics

9. Cross-cultural comparison of business ethics

10. Social culture, gender, religion, and economic crimes in business

11. Business ethics issues in the gaming industry.

12. Business ethics issues in the hospitality industry.

13. Business ethics issues in the financial services industry.

14. Case studies in business ethics.

Keynote Speakers:

Dr. Jorge Neto Valente

Chairman, Sunwah Group
Group Advisor and Galaxy Casino S.A.'s Managing Director, GEG

Dr. Jonathan CHOI Koon-shum GBS, BBS, JP

Permanent Honorary President, The Chinese General Chamber of Commerce

Prof. Robin Snell

Director of Service-Learning and Professor of Management, Lingnan University

Conference Chair:
Prof. Jacky So
BNU Chair Professor of Finance
Dean, Faculty of Business Administration
University of Macau
Macao SAR, China

Program Committee Chair:
Prof. Minghua Liu
Faculty of Business Administration
University of Macau
Macao SAR, China

Organizing Committee (HKBU):
Dr. Ludwig MK Chang, Assistant Professor, Department of Finance and Decision Sciences
Dr. Emily GH Huang, Associate Professor, Department of Management

Organizing Committee (HSUHK):

Prof. Bradley BARNES, Dean of School of Business

Dr. Felix Tang, Associate Professor, Department of Marketing

Organizing Committee (UM):

Prof. Jacky SO (Conference Chair), Dean of FBA

Prof. Minghua LIU, Associate Professor of Finance

Prof. Susan REN, Associate Professor of Finance

Prof. Zhuo QIAO, Associate Professor of Business Economics

Dr. Patrick CHU, Assistant Professor of Decision Sciences

Dr. Tony SAM, Assistant Professor of Business Information Systems

Dr. Zenon UDANI, Assistant Professor of Management

Dr. Isabel FU, Assistant Professor of Marketing

Dr. Candy Tang, Assistant Professor of International Integrated Resort Management